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BEGIN:VEVENT
DTSTART:20261014T180000Z
DTEND:20261014T190000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:NGLCC Hispanic Heritage Month Program Beyond the Campaign: Cultural Intelligence and Authentic Engagement
DESCRIPTION:Join NGLCC's Heritage Committee and the Tampa Bay LGBT Chambebr in celebrating Hispanic Heritage Month with Beyond the Campaign: Cultural Intelligence and Authentic Engagement\, a conversation about how businesses can move beyond surface-level representation to build meaningful connections with Hispanic communities. Drawing on his experience as a gay Latino entrepreneur and co-owner of Eat It Up Marketing\, an NGLCC-certified LGBTBE  marketing agency in San Antonio\, Jonathan "Jon" Ramirez will explore why cultural intelligence is essential for authentically engaging Hispanic consumers. Attendees will learn how to move beyond cookie-cutter campaigns and stereotypes\, incorporate cultural nuance into their marketing strategies\, and build trust and long-term loyalty.\n\n \n\nJon will share real-world examples and actionable strategies businesses can use to better understand local culture\, uplift diverse voices\, and authentically connect with Hispanic consumers year-round. Whether you're a business owner\, marketing professional\, corporate partner\, or community leader\, this conversation will offer practical insights for creating stronger connections with Hispanic communities. \n\n\n\nRegister here to attend!
X-ALT-DESC;FMTTYPE=text/html:<p dir="ltr" style="line-height:1.38\;margin-top:0pt\;margin-bottom:0pt\;"><span id="docs-internal-guid-89bb585a-7fff-bf9f-b02d-572bf717f421"><span style="font-size: 11pt\; font-family: Arial\, sans-serif\; color: rgb(0\, 0\, 0)\; background-color: transparent\; font-variant: normal\; vertical-align: baseline\; white-space: pre-wrap\;">Join NGLCC&rsquo\;s Heritage Committee and the Tampa Bay LGBT Chambebr</span><span style="font-size: 11pt\; font-family: Arial\, sans-serif\; color: rgb(0\, 0\, 0)\; background-color: transparent\; font-variant: normal\; vertical-align: baseline\; white-space: pre-wrap\;"> in celebrating </span><span style="font-size: 11pt\; font-family: Arial\, sans-serif\; color: rgb(0\, 0\, 0)\; background-color: transparent\; font-weight: 700\; font-variant: normal\; vertical-align: baseline\; white-space: pre-wrap\;">Hispanic Heritage Month</span><span style="font-size: 11pt\; font-family: Arial\, sans-serif\; color: rgb(0\, 0\, 0)\; background-color: transparent\; font-variant: normal\; vertical-align: baseline\; white-space: pre-wrap\;"> with </span><span style="font-size: 11pt\; font-family: Arial\, sans-serif\; color: rgb(0\, 0\, 0)\; background-color: transparent\; font-weight: 700\; font-variant: normal\; vertical-align: baseline\; white-space: pre-wrap\;">Beyond the Campaign: Cultural Intelligence and Authentic Engagement</span><span style="font-size: 11pt\; font-family: Arial\, sans-serif\; color: rgb(0\, 0\, 0)\; background-color: transparent\; font-variant: normal\; vertical-align: baseline\; white-space: pre-wrap\;">\, a conversation about how businesses can move beyond surface-level representation to build meaningful connections with Hispanic communities. Drawing on his experience as a gay Latino entrepreneur and co-owner of Eat It Up Marketing\, an NGLCC-certified LGBTBE&reg\; marketing agency in San Antonio\, Jonathan &ldquo\;Jon&rdquo\; Ramirez will explore why cultural intelligence is essential for authentically engaging Hispanic consumers. Attendees will learn how to move beyond cookie-cutter campaigns and stereotypes\, incorporate cultural nuance into their marketing strategies\, and build trust and long-term loyalty.</span></span></p>\n\n<p dir="ltr" style="line-height:1.38\;margin-top:0pt\;margin-bottom:0pt\;"><span id="docs-internal-guid-89bb585a-7fff-bf9f-b02d-572bf717f421"><span style="font-size: 11pt\; font-family: Arial\, sans-serif\; color: rgb(0\, 0\, 0)\; background-color: transparent\; font-variant: normal\; vertical-align: baseline\; white-space: pre-wrap\;">&nbsp\;</span></span></p>\n\n<p dir="ltr" style="line-height:1.38\;margin-top:0pt\;margin-bottom:0pt\;"><span id="docs-internal-guid-89bb585a-7fff-bf9f-b02d-572bf717f421"><span style="font-size: 11pt\; font-family: Arial\, sans-serif\; color: rgb(0\, 0\, 0)\; background-color: transparent\; font-variant: normal\; vertical-align: baseline\; white-space: pre-wrap\;">Jon will share real-world examples and actionable strategies businesses can use to better understand local culture\, uplift diverse voices\, and authentically connect with Hispanic consumers year-round. Whether you&rsquo\;re a business owner\, marketing professional\, corporate partner\, or community leader\, this conversation will offer practical insights for creating stronger connections with Hispanic communities. </span><br />\n<br />\n<a href="https://us06web.zoom.us/meeting/register/m1Pod9a0TOO7zLFrz0KnQQ" style="text-decoration:none\;"><span style="font-size: 11pt\; font-family: Arial\, sans-serif\; color: rgb(17\, 85\, 204)\; background-color: transparent\; font-variant: normal\; text-decoration: underline\; text-decoration-skip-ink: none\; vertical-align: baseline\; white-space: pre-wrap\;">Register here to attend!&nbsp\;</span></a></span></p>\n\n<div>&nbsp\;</div>\n
LOCATION:
UID:e.3690.1696693
SEQUENCE:3
DTSTAMP:20260907T075015Z
URL:https://business.tampabaylgbtchamber.org/events/details/nglcc-hispanic-heritage-month-program-beyond-the-campaign-cultural-intelligence-and-authentic-engagement-1696693
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