About

Playbook is an award-winning public relations and marketing firm. Our comprehensive results-driven campaigns are ROI-proven and help garner attention, leading to bottom-line results. Playbook serves a diverse portfolio of clients, including transportation innovators like the Tampa Hillsborough Expressway Authority, real estate market leaders like Smith & Associates Real Estate, and the Altman Companies.

Our robust campaigns include strategic communications, public relations, marketing, digital strategies, social media, and grassroots outreach. Each Playbook account is managed by a team of professionals with the relationships and experience to deliver results.

We have the availability to deliver unparalleled media exposure for clients, considering ourselves an extension of your team, providing boots on the ground where needed, and overall operational recommendations on garnering the right kind of attention for your business.

Our team’s creative strategists and business storytellers go beyond producing flashy placements. Instead, we leverage our relationships and experience to develop strategic integrated marketing campaigns and PR campaigns with results that affect an organization’s return on investment.

Our extreme attention to detail means we help organizations stay on brand and communicate the best version of who they are – this is why we have built a strong portfolio of long-term clients, media contacts, and promotional partners. So they know we deliver on what we say—every time.

Playbook’s team, led by Sally Dee, brings over 30 years of experience in marketing strategy, public relations, and project management with a comprehensive understanding of private and public partnerships, governmental service agencies, nonprofit corporations, and business-to-business and business-to-consumer organizations.

Let us create a playbook for your business. Our team “wins” when our clients succeed.